Comfort
When it comes to your little one’s closet, keep it nice and comfy with practical press-on studs and simple no-fuss designs. Babies need regular changes, and complicated tailoring will make the process painful for both your child and you. Babies grow fast, so looser-fitting cuts that last are the best bet if you don’t want to break the bank on clothes shopping
Occasion
Keep fancy-dress outfits for special occasions only. Again, babies need comfort first and foremost. Adorable design details can be incorporated if they don’t compromise the quality and practicality of the piece (my son’s favourite are these rabbit ears!). The mini adult outfits look great in pictures but are often quickly outgrown and barely used.
Fabrics
When it comes to materials for your baby, two aspects are key: natural fibres and production source. Natural fabrics will keep your baby’s skin protected and breathing, and local, responsible suppliers will help protect our environment. Certified cotton and high-quality merino wool from sustainable providers can lower your children’s clothes carbon footprint and help ensure your baby’s clothes can last for their future siblings.
Colour
You probably know that children are not indifferent to their outfit choices if you are already a parent. Already younger toddlers gravitate towards fun patterns and colour palettes that they associate with their mum or dad, beloved pets, or favourite fictional characters. Kids learn the world through play and creative expression, and their clothing choice can play an essential part in this journey.
Care
Make sure your baby clothes are easy to wash and don’t shrink or fade quickly. Practical garments can be washed in a standard washing cycle at 30-60 °C. Flimsy decorative design elements can be a potential choking hazard, so avoid elements that can be pulled off easily and bet on reliable, high-quality clothing brands. Sun-dry when possible or use a tumble dryer on low heat to prevent shrinkage. Baby clothes don’t require ironing, which is convenient, as you won’t have the time anyway.
Design
Have fun choosing clothes for your baby but don’t be too precious about it. Kids need to be free and explore the beauty that surrounds them. Even if this means puddle water streaks and strawberry jam stains… Childhood is too short for clean clothes!